Oskar

Marcegaglia Oskar is Italian excellence, part of the Marcegaglia group, operating in the development and production of metal handles and tubular steel components for a wide range of sectors. For Marcegaglia Oskar, we developed articulated corporate and branding strategies, within the definition of brand identity and brand positioning: an iconic design evocative of the company’s productions were chosen for the creation of the logo. We created the corporate literature (brochures, catalogues, letterheads and business cards) and communication tools from scratch, as well as multilingual content development which was optimised for SEO.  We have followed Marcegaglia Oskar since its first steps in the Group with targeted and diversified strategies, supporting the brand in its presence at trade fairs with product publishing, sampling and gadgets, corporate videos and digital presentations, and in its daily communication strategies, rebuilding a partnership that is renewed every year.